Online ad spending is on the rise and inventories are growing tighter. Click-through rates on online ads are improving. At-home and at-work broadband connections continue to proliferate, and rich media ads are becoming more complex and effective. Even highly hyped IPOs are back in the news with Google’s foray into the world of publicly traded companies. The excitement is once again palpable, from publishers to advertisers to the general public. Is the Internet boom back, and if so, should we be ebullient or filled with trepidation? Continue reading “Are We Seeing an e-Renaissance?” »
We are pleased to announce the launch of the Brick Factory, a Washington, DC-based digital agency founded by former employees of The Bivings Group. You can read the details of the transition here.
As a result of the change, The Bivings Report will no longer be updated, although we intend to keep it up for archival purposes. You can read the Brick Factory's new blog here.
