Mobile Marketing

PDA phones, be they Blackberries, or Windows or Palm based, are becoming more and more prevalent every day. As our lives become more hectic, and small electronic devices continue to merge into single multifunctional tools like PDA phones, people are learning how to use such devices to make their lives easier at work, school, and home. Constantly busy with business meetings, class assignments, and socializing, people have become absolutely dependent on such devices to hold everything together. As a constant touch point with consumers, this is the next frontier for marketers, and while there has been a lot of talk regarding mobile marketing, there has been minimal action. Continue reading “Mobile Marketing” »