The Problem with Newsvine

I’ve always been an admirer of the concept and execution of the social news site Newsvine. I wrote about it glowingly when it first came out. Conceptually it always seemed like a good compromise between the chaos of sites like Digg and the top down nature of traditional newspaper websites.

With their redesign, they’ve pushed things in a pretty dramatic new direction. Essentially, the site is now a cross between the old Newsvine and an Ajax startup page like Netvibes. The site is beautiful and works wonderfully from a technical perspective.

But despite my admiration for Newsvine, you vote with your feet. And I’ve never really spent much time on the site because I’ve never found the content that compelling. I think there are a couple of reasons why:

(1) The mix between mainstream and social news has always seemed off. On the homepage, around half the content appears to be from traditional media outlets (AP, New York Times, etc.) and the other half is stuff written/submitted by users. In the end, when visiting Newsvine I don’t feel that I’m getting a good editorial view of things (like the New York Times) or a purely social view either (like Digg).

(2) Related to #1, I think they rely too much on AP content. It just isn’t that interesting and I can (and do) see that stuff anywhere.

(3) As someone who visits once a month, I’ve never mastered what the various modules actually do. On the homepage, you’ve got the following modules listed: Most Active Stories, Top Seeds, Newsvine Live, Newsvine Columnists, Top Wire, Newsvis, Group Spotlight, etc. As a casual users I have no idea what all that stuff is. I’d simplify. There is just too much going on for most people.

(4) It is sort of hard to find the community. If you dive in it is clear that Newsvine has a vibrant group of users. But on first glance you don’t see it. It looks too much like a news site and not enough like a community site.

I still think Newsvine is a beautiful site. I just don’t think they’ve figured out the content part well enough to make it a site I’d want to visit every day.

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Trackbacks/Pings

  1. links for 2007-05-16 « David Black
  2. Community is the hard part » mathewingram.com/work

Comments

  1. Cash

    Todd, I think it’s no different than any other site - you just jump in and make it happen. Once a month won’t do that. I get 10X as many readers on my personal site as I do Newsvine and 100X as many on scientificblogging.com, but neither of those generate the community interaction and comments I get on Newsvine.

    So for overall readership it is rather insular - no one ever gets even 1000 hits being the top article on Newsvine whereas I get 35,000+ being on the front page of Digg - but for just having fun and interacting with people it can’t be beat.

  2. Todd Zeigler

    Cash - thanks for your comment.

    I was writing this as a casual user trying to identify reasons I’ve never become a heavy user.

    Everything I read says Newsvine has a great and vibrant community and when I’ve gotten into the depths of the site I’ve seen it for myself.  I wish this community was reflected more on the homepage somehow.

  3. Celestina

    One of the things I have always loved about Newsvine is the way you can jump from the mainstream media feeds directly into the user-submitted opinions about those stories. Often, you find users bringing two or three recent stories together to explore the deeper ramifications.

    As to the community, it really is the most welcoming, open community I have found anywhere online. It may not seem obvious, browsing the front page, but leap to the comment thread on any article and you will find it all around you.

  4. miss j aka urbane gorilla

    I have a suggestion. Visit the site every day for , say, 2 weeks. Register. Dive in. Then report back.

  5. miss j aka urbane gorilla

    oh, and visit my column:
    melonhead.newsvine.com

  6. Paul William Tenny

    The community involvement is what seals the deal for me. My blog (especially now) gets more pageviews, but hardly any comments. My Newsvine column gets few pageviews, but almost always the articles get comments — even if only a few.

    I also was very vocal about getting the front page redesigned to favor original written content over seeds and AP. The compromise was anyone can change the page to suit their own interests, and that’s good enough.

    I certainly think other parts of the site need attention more urgently than new features. The code they use to sanitize HTML comments has several flaws that can make posting certain links extremely difficult.

    The total lack of ability to use span tags with style settings is inexcusable. But it gets the job done.

  7. Anna Haynes

    I bet the site’s impenetrability-at-first-glance is a feature - it’ll filter out the riffraff.

    (it also filters out you and me, but as long as those who make it through the filter are motivated, high-quality commenters, we won’t really be missed.)

  8. Investorguru

    Newsvine is failing. As noted on Alexa, it loads slower than 80% of other sites. It’s basically a chat room disguised as “articles”, with AP feeds and links provided by users to other articles. Faster & easier to use a news aggregator than it is to use Newsvine. If you’re up for articles like “my list of worst TV shows,” “who’s most popular (or hottest) on Newsvine, or flamefests, then Newsvine is for you.

about this blog

The Bivings Report (TBR) is a source of news, insight, research and analysis on the web-based communications industry. TBR content is posted, created and managed by internet strategists, media/communications analysts, web developers, designers and programmers, all of whom are employees of The Bivings Group.

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