Comments on: Obama and Text Messaging http://www.bivingsreport.com/2008/obama-and-text-messaging/ The Bivings Report (TBR) is a source of news, insight, research and analysis on the web-based communications industry. TBR content is posted, created and managed by internet strategists, media/communications analysts, web developers, designers and programmers, all of whom are employees of The Bivings Group. Tue, 16 Mar 2010 22:15:28 -0400 http://wordpress.org/?v=2.8.4 hourly 1 By: qzewg rxvpjm http://www.bivingsreport.com/2008/obama-and-text-messaging/comment-page-1/#comment-293842 qzewg rxvpjm Sun, 28 Sep 2008 19:02:45 +0000 http://www.bivingsreport.com/2008/obama-and-text-messaging/#comment-293842 jhgm ycetdnq omvyd yezpbmofv tcek ndcelihx txpnzv jhgm ycetdnq omvyd yezpbmofv tcek ndcelihx txpnzv

]]> By: Goddy Rodder http://www.bivingsreport.com/2008/obama-and-text-messaging/comment-page-1/#comment-293831 Goddy Rodder Thu, 25 Sep 2008 22:51:03 +0000 http://www.bivingsreport.com/2008/obama-and-text-messaging/#comment-293831 This was great post, thank you! Now I can play at http://tinyurl.com/3nzl8w This was great post, thank you! Now I can play at http://tinyurl.com/3nzl8w

]]> By: chinaman http://www.bivingsreport.com/2008/obama-and-text-messaging/comment-page-1/#comment-293769 chinaman Thu, 18 Sep 2008 01:14:57 +0000 http://www.bivingsreport.com/2008/obama-and-text-messaging/#comment-293769 Hi Where did you get words for this paper? Is it from your head??? Hi
Where did you get words for this paper? Is it from your head???

]]> By: Shawn http://www.bivingsreport.com/2008/obama-and-text-messaging/comment-page-1/#comment-293620 Shawn Wed, 10 Sep 2008 12:04:22 +0000 http://www.bivingsreport.com/2008/obama-and-text-messaging/#comment-293620 Todd - I actually began getting texts from the Obama campaign two weeks ago, and I immediately called <em>and</em> emailed them to tell them to C&D. I <em>do</em> get charged $.25 for each text I receive. Personally, I would rather get emails that 1) I can choose whether or not to open and read, and 2) that are free. More than anything, what irritated me about the Obama text messages was that there was no way to opt out (although since my call and email, I haven't received any more). Todd – I actually began getting texts from the Obama campaign two weeks ago, and I immediately called and emailed them to tell them to C&D.

I do get charged $.25 for each text I receive. Personally, I would rather get emails that 1) I can choose whether or not to open and read, and 2) that are free.

More than anything, what irritated me about the Obama text messages was that there was no way to opt out (although since my call and email, I haven’t received any more).

]]> By: Todd Zeigler http://www.bivingsreport.com/2008/obama-and-text-messaging/comment-page-1/#comment-292683 Todd Zeigler Tue, 19 Aug 2008 13:27:39 +0000 http://www.bivingsreport.com/2008/obama-and-text-messaging/#comment-292683 Brian - I actually don't think having just the phone number is that big deal. In all cases you'll have the area code, which will allow you to send location specific content. For example, I've gotten messages from the Obama campaign about rallies in my area. In addition, texts have to be abbreviated due to the character limits, so people don't usually waste time addressing people by name, etc. in their normal text messages. So even if you did have a lot of data you could use to personalize things I don't think you'd have the space to do it. Regarding Graff's article, I did see it. I was actually contacted by the Times the day after it ran, which leads me to think the piece I was quoted in was a follow up of some sort. Brian – I actually don’t think having just the phone number is that big deal. In all cases you’ll have the area code, which will allow you to send location specific content. For example, I’ve gotten messages from the Obama campaign about rallies in my area. In addition, texts have to be abbreviated due to the character limits, so people don’t usually waste time addressing people by name, etc. in their normal text messages. So even if you did have a lot of data you could use to personalize things I don’t think you’d have the space to do it.

Regarding Graff’s article, I did see it. I was actually contacted by the Times the day after it ran, which leads me to think the piece I was quoted in was a follow up of some sort.

]]> By: Brian Reich http://www.bivingsreport.com/2008/obama-and-text-messaging/comment-page-1/#comment-292682 Brian Reich Tue, 19 Aug 2008 11:05:27 +0000 http://www.bivingsreport.com/2008/obama-and-text-messaging/#comment-292682 I saw the article yesterday and thought your quote was good. Thanks for publishing the rest of the discussion. I am curious - do you feel that that only having the cell phone number - not the name, zip code (since cell phone numbers don't necessarily correspond to where the person lives) or any other identifying information - is a limitation? Text messaging lacks the personalization that has proven to be so effective in some of the more traditional online engagement options. Interested in your thoughts. (Also, I thought it was interesting that the New York Times still published an article about the text messaging announcement when their editorial page had featured an op-ed by Garrett Graff over the weekend addressing some of the same issues. Did you see his piece? http://www.nytimes.com/2008/08/13/opinion/13graff.html?_r=2&sq=garrett%20graff&st=cse&adxnnl=1&oref=slogin&scp=1&adxnnlx=1219143913-T0SEekdFShu1vRC8rrWeOg) I saw the article yesterday and thought your quote was good. Thanks for publishing the rest of the discussion.

I am curious – do you feel that that only having the cell phone number – not the name, zip code (since cell phone numbers don’t necessarily correspond to where the person lives) or any other identifying information – is a limitation? Text messaging lacks the personalization that has proven to be so effective in some of the more traditional online engagement options. Interested in your thoughts.

(Also, I thought it was interesting that the New York Times still published an article about the text messaging announcement when their editorial page had featured an op-ed by Garrett Graff over the weekend addressing some of the same issues. Did you see his piece?

http://www.nytimes.com/2008/08.....RC8rrWeOg)

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