Papa Johns Pizza is currently running one of the cleverest Facebook promotions I’ve seen. Between now and December 1, if you sign up to be a fan of of Papa Johns on Facebook you will receive a coupon for a free medium pizza (fineprint: you must first purchase a pizza online, which insinuates this is really a buy one get one free type of things).
The promotion appears to be working, as Papa Johns has gone from 10,000 fans to 168,509 fans in a matter of days.
Not bad, particularly when you consider the coupon isn’t any different from the ones the pizza chain mails out and offers on their website every day.
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