Mar 31, 2009

Pickens Plan is AAPC’s Best Public Affairs Campaign

So far this year, the Pickens Plan has gathered the nation’s most powerful names in energy reform for an incredible energy summit and recruited over three million people for this week’s huge Virtual March on Washington for energy independence.

This past weekend, however, was about celebrating what the T. Boone and the Plan accomplished before 2009 even begun. Sunday night, the Pickens Plan was honored with the Association of Political Affairs Professionals award for best Public Affairs Campaign of the Year. The Bivings Group, which worked on all online aspects of the campaign, is proud to be part of the great team behind the Pickens Plan.

HBO’s “Real Time” host Bill Maher announced the award via satellite and praised T. Boone for his diligence and willingness to put aside political partisanship for the sake of achieving critical energy goals.

The Pickens Plan also won awards in several smaller categories, including best volunteer recruitment strategy.

The AAPC Awards ceremony was the culminating event of a two-day Pollie awards conference, where hundreds in the political and public affairs business gathered to discuss new media strategy and review 2008 campaign efforts.

Other major awards of the night included chief strategist to the Barack Obama presidential campaign, David Axelrod, as Political Strategist of the Year, and CD Online Ads won for Best Use of Technology.

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We are pleased to announce the launch of the Brick Factory, a Washington, DC-based digital agency founded by former employees of The Bivings Group. You can read the details of the transition here.

As a result of the change, The Bivings Report will no longer be updated, although we intend to keep it up for archival purposes. You can read the Brick Factory's new blog here.

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