Facebook, Newspaper Study
Dec 14, 2010
Alla
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Measuring Newspapers’ Facebook Engagement: A 2010 Bivings Study

newspaper_info-3

The Bivings Group has just completed a newspaper online interactivity report looking at Facebook fan engagement amongst the nation’s top 100 newspapers (as determined by circulation). Our main focus was to compare large and small newspapers across the nation by looking at the number of fans that interacted with the newspaper and amongst themselves via posted content via Facebook Fan pages.

The graphic above is the first of a multi-part study unveiling on the Bivings Report which will feature information gleaned from our analysis of the likes, comments, and posts on the Facebook Fan pages of the nation’s top 100 newspapers. Over 1,000 individual wall posts were used to determine the averages seen in the above picture.

  • http://twitter.com/mayerjoy Joy Mayer

    Interesting! When will we bet able to get the whole report?

  • http://www.write2kill.in/ Subir Ghosh

    This was just a preview, I guess. Where is the full report?

  • http://twitter.com/debaser Todd Zeigler

    Joy/Subir,

    Thanks for your interest. We’ll be releasing moredata from the study late this week.

    Cheers.

    Todd

  • http://www.facebook.com/people/Ryan-Brown/1035882651 Ryan Brown

    Portugal can continue to access international debt markets in spite of the eurozone crisis because investors are “beginning to appreciate” the government’s reforms, says José Sócrates, the prime minister.
    Read more on http://newsvideo99.blogspot.com/

  • http://www.bivingsreport.com/2010/2010-best-us-newspaper-facebook-fan-pages/ 2010 Best US Newspaper Facebook Fan Pages | The Bivings Report

    [...] New York Times – This is the nation’s third largest newspaper in terms of circulation, but is by far the most popular news source on Facebook with over one million fans. In fact, their number of Facebook fans actually [...]

  • http://newsplexer.wordpress.com/2010/12/21/bivings-report-2010-best-us-newspaper-facebook-fan-pages-its-a-level-playing-field-so-mostly-about-engagement/ Bivings Report | 2010 Best US Newspaper Facebook Fan Pages ::it’s a level playing field, so mostly about engagement:: « Newsplexer

    [...] in Uncategorized This is the second installment of our 2010 Facebook Newspaper study, and features our top 10 rankings for the best and most interactive fan pages amongst U.S. [...]

  • http://alla1.tumblr.com alla1

    The next part is available at – http://www.bivingsreport.com/2.....fan-pages/

  • http://www.impactwatch.com/2010/newspaper-facebook-fan-study-2010/ ImpactWatch » Blog Archive » 2010 Newspaper Facebook Fan Page Study – Top 10 Results

    [...] New York Times – This is the nation’s third largest newspaper in terms of circulation, but is by far the most popular news source on Facebook with over one million fans. In fact, their number of Facebook fans actually [...]

  • http://www.impactwatch.com/2011/social-media-monitoring-statistics-2010-newspaper-facebook-report/ ImpactWatch » Blog Archive » Social Media Monitoring Statistics – 2010 Newspaper Facebook Report

    [...] Infographic entry (published on 12/14) [...]

  • http://blog.medialabla.com/interactividad-en-linea-de-los-perfiles-de-facebook/ Interactividad en línea de los perfiles de Facebook « Blog Media Marketing Lab

    [...] grupo Bilvings acaba de completar un informe que analiza la interactividad en línea de 100 perfiles de Facebook [...]

  • http://www.marketingcomunidad.com/los-diarios-norteamericanos-en-facebook.html Los diarios norteamericanos en Facebook | Juan Varela | Marketing Comunidad

    [...] análisis de The Bivings Report sobre el uso de Facebook por los grandes diarios norteamericanos. Un marketing social cada vez más [...]

  • http://tendasesores.wordpress.com/2011/02/01/%c2%bfcomo-usan-los-medios-su-pagina-de-facebook/ ¿Cómo usan los medios su Página de Facebook? « My Blog

    [...] infografía de The Bivings Group también presenta que el medio con más seguidores es The New York [...]

  • http://curiousontheroad.com/2011/02/spiegel-online-toppt-deutsche-twittercharts/ Spiegel Online toppt deutsche Twittercharts | Curious on the Road

    [...] Beispiel für eine solche ganzheitlichere Betrachtung der Social Media Präsenz von Zeitungen ist eine kürzlich veröffentlichte Studie der Facebook-Seiten der 100. größten US-Zeitungen, durchgeführt der einer Internetberatungfirma Bivings. Neben den [...]

  • http://www.bivingsreport.com/2011/ranking-magazines-on-facebook/ Ranking Magazines on Facebook | The Bivings Report

    [...] by Tyler Gray in Facebook Tweet Unlike our 2010 Facebook Newspaper study, the magazine review focused on the top 86 magazines, by circulation. We tossed out the [...]

  • http://www.cygnismedia.com/ Facebook App Developer

    Your article is very informative and the use of graphics adds to understanding the process. I think some of your sentences are too long, and a few minor commas are missing. One thing I was taught, never end a sentence with a preposition.

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Notice

We are pleased to announce the launch of the Brick Factory, a Washington, DC-based digital agency founded by former employees of The Bivings Group. You can read the details of the transition here.

As a result of the change, The Bivings Report will no longer be updated, although we intend to keep it up for archival purposes. You can read the Brick Factory's new blog here.

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