SEO
May 26, 2011
tgray
View Comments

New White Paper: SEO Basics for a Social World

In June of 2008 The Bivings Group released SEO Basics which was our first comprehensive overview of how one should approach configuring websites for maximum search engine optimization. While this document did an excellent job of covering the the use of meta tags including keywords, title and descriptive tags as well as the role of content, site structure, links and the CMS in SEO, after almost three years it was time for an update. In this latest version we have expanded on these topics to include such changes as:

  • The impact of changes to changes to Google’s algorithm (The Panda Update)
  • How Google and Bing are incorporating activity on social networks into their search results
  • The rise of new competitors such as Blekko, Qyo.co and DuckDuckGo

In coming weeks we will be releases several follow-ups to this document that cover in more detail how to actually configure Drupal 7 and WordPress 3.13 to be search engine friendly as well as more tips and tricks to take advantage of activity on social networks to create a dialogue that drives traffic to your website. While this is not the end-all, be-all of SEO how-to’s we hope you find it useful.

While  every site we build is configured for maximum search engine optimization, if you are not happy with your ranking on Google and would like some professional help, please reach out.

The Bivings Group- SEO Basics

  • http://www.bivingsreport.com/2008/seo-basics/ SEO Basics | The Bivings Report

    [...] Posted by Steve Petersen in Bivings,Internet,Marketing,Search Tweet UPDATE – Check out the updated version of this paper that was released in May 2011 by visiting our blog post titled "New White Paper: SEO Basics for a Social World." [...]

  • Anonymous

    Can you tell me how we know a Google panda is effect the site if a site is effect by a Google panda then what is the solution to recover it…….

blog comments powered by Disqus

Notice

We are pleased to announce the launch of the Brick Factory, a Washington, DC-based digital agency founded by former employees of The Bivings Group. You can read the details of the transition here.

As a result of the change, The Bivings Report will no longer be updated, although we intend to keep it up for archival purposes. You can read the Brick Factory's new blog here.

Categories

Archives