After the debacle that was my use of Twitter to predict the outcome of American Idol, I decided to attempt redemption in the form of another online tool.  After doing some research, I realized that many fans of reality television were using grids made on Wikipedia to calculate statistics used for elimination predictions.  Statistics can be created for any show that uses a high-low-win system or a straight callout order system.  Donning my nerd cap, I delved into the world of reality television and Wikipedia articles to see if I could discover their true usability.

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I posted a link on our Twitter account a few days back about Jim Brady from the Washington Post’s call for commenters on newspaper websites to post using their real names.  In doing away with anonymous commenting, he is hoping to improve the generally low level of discourse you find on many media sites.  Here is his justification:

I think part of the problem is that people aren’t held accountable on the Web.  People say things online they would never say when disagreeing with someone at the dinner table. I think heated debate is fine, but when there are (flame wars), many people won’t take part for fear they will be attacked and bashed over the head with the (Internet-equivalent) of a steel pipe.

I have mixed feelings about this.  On the one hand, I think there is a tradition of respecting anonymity on the Internet that has value, and I am generally opposed to putting up barriers that hinder discussion.  On the other hand, the comment sections on many newspaper website are completely broken and I think Brady’s solution would probably work.

Anyway, the whole issue got me thinking about steps I think media companies should take to improve their comments sections, short of requiring people to post using their real names.  Below are my ideas based on my experience in trying to manage active comments areas for a variety of clients (we don’t have a comment problem on our own site so we haven’t taken a lot of these steps here):

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Fledging company UserVoice is attempting to provide focus groups to those companies that cannot afford focus groups.  The site's general idea is to moderate user ideas and complaints by means of formal comment boxes, polls, and ranking systems.  The three-person ‘Team UserVoice' is quoted as saying, "UserVoice adds structure to feedback and reduces the overhead of an honest dialog with our users - It creates a market around good ideas so we get more quality than quantity."

The interface is currently in its public beta stage, allowing (free of charge) access to its platform.  Those who sign up can create a page for their company, product, project, or even blog.  UserVoice just recently released the ability to add custom CSS to a company's page as well as c-name inclusion for a completely transparent user experience.  This means that the customer never perceives that they are on another site.  The idea is to put the UserVoice widget on the company's official site and allow users to comment on their company or specific products.  The company can then do several things:

1. Track user ideas as other users vote on them
2. Provide official responses to comments
3. Mark an idea as ‘planned'
4. Push out new features that users want
5. Collect fan mail

The new site has gained a lot of attention, but I question whether this new company can do things that are not already being done.  Sites like FeVote, Get Satisfaction, and Sales Force are already doing many of the things with which UserVoice claims to be able to help.  The only unique feature that I can discern is that UserVoice allows companies to create a specific page for themselves.  The effort seems to be made in keeping the comments more regulated and organized than the previously mentioned sites, but will that cause users to be less free with their suggestions and comments?  I applaud the company for creating a way for small to medium-sized businesses to have their own ‘focus groups' but it is going to be a couple of months before we will be able to decide if UserVoice shouts or gets silenced.

When I was young, I had a computer that displayed two colors, puke green and black, and I was happy with it.  I could type papers and play a second-rate version of Jeopardy.  It was all that I really needed.  Years later, I have a laptop that displays countless colors that I can bring with me wherever I feel like I need a computer.  Soon, as early as Spring 2008, I will be able to have a computer where I least need it:  my breakfast table.

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Linux-based GUIs

I bought an ASUS EEE sub-notebook a couple of months ago. In fact I’m writing this on the EEE, connected to a 19 inch monitor and a regular keyboard. The interface is suprisingly simple and functional and I did not need to know anything about Linux to get started. It’s a custom-made interface for the EEE built using parts of a full-fledged Linux interface and applications. Here are some screenshots to give you an idea:

I don’t miss Windows at all. Really. Granted, I just use the machine for web browsing, email and document and spreadsheet editing, but I would have never guessed I would be saying it was a good enough substitute to Windows for me.

Adobe Air

In other news, Adobe has just launched a cross-OS application development platform called Air. I honestly haven’t done a lot of research into it, but essentially it allows developers to easily, quickly, and cheaply create internet-rich desktop applications that will run on any OS, including Macs and Linux.

Alternatives to Windows

If Adobe Air really takes off, the applications created with it will work on any OS, allowing users to easily migrate to a new OS (say, from Windows to Linux) without sacrificing their use of applications they’ve come to know and love.I think it can now truly be said that with the emergence of these kinds of accessible technologies that true alternatives to using Windows are just a stone’s throw away.

As most of you know, The Bivings Group was a part of the team that built Fred Thompson’s Presidential campaign website. Our main client contact on the project, Michael Turk, has a good post up rounding up the good, the bad and the ugly aspects of the online program we all put together. It is worth a read.

In the piece, Turk points out that one of the most successful aspects of the program was the campaign blog, the Fred File. He writes:

As an example of the strength of Thompson’s online effort, look at the Thompson campaign blog and you’ll see something remarkable for GOP candidates - comments. And not just a few comments, but hundreds and even thousands of comments.

Rudy’s blog doesn’t allow comments. Romney’s gets a few per post. Ron Paul just recently launched a blog (despite the fact that blog software is largely free). He currently gets between a handful and a few dozen comments.

I don’t think this indicates a lack of supporter enthusiasm as much as it indicates that the campaigns have created a blog with nothing to say on sites that are so scrubbed of interesting content they’re almost sterile. Most of the posts are rehashed press releases, rehashed campaign e-mails, or occasionally a video so overscripted it becomes almost completely unwatchable.

I think Turk is right on here. With any successful blog, 90% of the battle is producing readable content and engaging with readers. Many, many campaigns want a blog in theory but don’t have the stomach to do the heavy lifting that will make it actually work.  The Thompson campaign, lead by staffers Sean Hackbarth and Austin Walne, deserve the lion’s share of the credit for the success of the Fred File. But I also think there were some small, more technical decisions that were made that helped give the blog a greater chance to succeed. (more…)

My favorite SEO blogger, Rand Fishkin of SEOmoz in Seattle, has an excellent post titled “Choosing the Right CMS Platform for Your Website (from an SEO perspective).” It is about various aspects of SEO to consider when choosing a content management system (CMS) to build a site. 

Instead of doing a comparison and contrast between different systems like Drupal and Wordpress; Rand provides 12 issues to consider. These issues revolve around the ability of a site owner to control various design elements that search engines consider when assessing a site.  These issues range from page title tags to CSS.

It is worth reading.  Other than SEO, what are important issues you consider when selecting a CMS?

In the summer I wrote a post vaguely complaining about the deterioration in the design of Barack Obama’s campaign website.

Here is the site when it first launched early in 2007:

I liked this. The design was clean and the site was really easy to navigate. After initially launching this version, the campaign spent a few months developing tons of great new features which they didn’t really have a place to put.

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Cyberjournalist has the scoop on the BBC launching a beta version of their redesigned homepage. You can view the beta site here and the current version here. Note that this redesign affects only the main BBC homepage and not the BBC News homepage, which is where I spend most of my time.

A quick perusal of the new homepage shows that the BBC is trying to turn its homepage into an Ajax style start page like Netvibes or Pageflakes. I’m not opposed to the idea, but the execution here is pretty poor. The whole thing is clunky, but what really jumps out is how poorly designed the customization options are.

Here is what it looks like out of the box:

I’m not a fan of magenta, so I immediately clicked on the Display Option link at the top to try to make a magenta-free version. After clicking that you are given the options to select from eight preset color schemes or create your own. Sounds great. The problem is that all the preset options look absolutely terrible. (more…)

I was doing some work on Google and did a quick search for Barack Obama. I wanted to go to his main campaign site, so I clicked on the ad that shows up as the first result. I often find just typing search phrases in Google quicker than trying to type in a URL or sort through where I have the site bookmarked.

Not surprisingly, I got taken to a page designed specifically for Google Adwords that encourages me to join the Obama mail list. Below is a screenshot of the landing page.

This is pretty typical. The only thing interesting here is that the page doesn’t include any obvious way to opt out of the sign up process. Most of the time when you do these sorts of pages you get the little “Skip to go to Website” option. Want to to go to the website? Can’t get there from here. It seems to be designed in a way that conveys that the only option is to sign up. (more…)

Newsweek unveiled a redesigned site yesterday.  The new site looks nice; although it still crams a bit too much information on the page than I would like, it does so in a much more organized manner than it did.

One of the new features that really caught my attention is the homepage header that can appear on any page.  It is, of course, on the index page, but is also available on individual story pages.  This is an interesting way to better coax a person who has come to the site through a link to a specific page to other pages.

All one needs to do is to click on a arrow button that lies between the site's main navigation and the headline of the article — in a box with a Top Story, Latest News item, and Video item — on the page.  Once this is done, the homepage header is unfurled in all of its grandeur: a rotating image centric box that scrolls through six items on the left, the latest headlines above a tidbit from the magazine's Conventional Wisdom column in the middle, and access to multimedia items on the right. 

This is a lot of content to present in one feature, but the site lists it in an attractive manner.  If one doesn't want to see this section, they can simply close it by hitting on the same arrow button to close it; there is a corresponding text tab on the lower right of header that one can use to open or close it.

Perhaps the best thing I can report about the homepage header feature is that, at least for me, opening and closing it has not noticeably affected the site's performance. 

Great job, Newsweek.

In my article last week on Wordpress vs Drupal, I gave some examples of sites built using those tools. Frankly, most of the examples I gave were sites we’d worked on. I figured I’d loop back and give examples of some exceptional sites I’ve come across (and didn’t work on) using each toolset. The goal is to show just how far you can push things using Drupal and Wordpress.

Drupal

(1) New York Observer

A full on newspaper website built using Drupal. (more…)

Our recent newspaper study dealt exclusively with the features present on newspaper websites. We didn’t look critically at the design of these sites. The adoption of Cascading Style Sheets (CSS) makes it possible for web developers to create rich designs while keeping the file size of pages to a minimum.

In looking at newspaper websites, it becomes clear pretty quickly that their homepages are bloated. They try to stick as much data as possible on the homepage (including ads).

Given that, we decided to look at the file sizes of the homepages of the top 10 newspapers, and how much of that file size is devoted to advertising. Note that file size does not always equate to load times. Other factors such as the number of database calls and the quality of the hosting environment play big roles.

These numbers were grabbed using the Firebug Firefox extension. Sizes were recorded both with Adblock on and off, so we can get an idea of how much space is devoted to advertising. (more…)

The Barack Obama campaign has been rolling out new features on its website at an impressive clip. A campaign timeline. Headquarters pages for each of the early primary states. A mobile program. Good stuff and they are clearly doing a wonderful job online.

But in the process of launching this stuff, they’ve turned their clean, nicely designed homepage into a canvas on which to cram as many banner ads as possible. On launch, they had six distinct content areas on their homepage. Today they have eleven elements stuffed into the same space.

Below are the before and after pics. I cast my vote for before.

Before:

After:

Disclosure.

As we noted a few weeks ago, CNN launched a new beta site to test its features for its forthcoming relaunch scheduled for next week on July 1st.  The beta site is now off-line.  Senior Vice President and Senior Executive Producer Mitch Gelman explains on the beta site's blog that:

We've absorbed and dissected that feedback so we can evolve and craft a CNN.com that works for you.

So, to respond your suggestions, we took the Beta offline on Tuesday, June 26. We’re making some changes based on the thoughts you sent us…

Personally I find this strategy rather interesting.  Why not make one tweak at a time and make sure that the adjustments are what people wanted before officially lauching?

We'll just have to see how people react to the tweaks CNN is making based upon its feedback from its beta period.